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We’re Nicole and Sam (don’t worry if you mix us up, happens all the time). We’re a freelance, creative director team who believe whole-heartedly in the power of partnership. And while many say it, our 16 (yes, you read that right) 16 years as a team prove it— campaign after campaign. 

Together we’ve partnered with a diverse group of brands with varying media spends to create meaningful, breakthrough work. Most recently, we ran the creative department for an independent, New York agency. While at the creative helm, we built the department from non-existent to 5 teams, 2 designers and 3 producers. In our time there, we created a Gen-Z brand for Simmons from scratch and launched it on TikTok where it generated 6 billion impressions. We landed the Labatt beer account and created an entire campaign which generated more press than the brand had ever seen right smack in the middle of the global pandemic. And, together we tackled gender equality, creating a piece of tech that called out gender bias in real time. With Hillary Clinton as a brand influencer, we took it to Cannes, a first for the client and the agency.  Sure, 16 years is a long time for a team to create together, but for us, it’s just the beginning.  

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